Avoiding a "Set It and Forget It" Mentality
One of the most common misconceptions we tend to encounter as Vermont web designers is the idea that a website is something that is designed, built and then left alone. In fact, nothing could be further from the truth. In terms of visitor conversions, SEO and overall effectiveness, your site needs to have a steady stream of new content added in order to thrive.
The foundation of this concept begins with initial website design; if a site is not developed to easily accommodate progress, it is doomed to fail. One of the ways we solve this issue as web designers is to employ a CMS, or content management system, that makes it as easy as possible for you to add content yourself. Although we are performing a valuable service in site creation, maintenance and content creation for you, ultimately we strive to put ownership of the site in your hands.
If your business had no plans for future growth, it probably would not be around for very long. As a virtual representation of your business, why should your website be any different?
Implementing a CMS (Content Management System)
One of the most important aspect of creating a site that can sustain growth is the integration of a CMS that makes it easy for content to be added. Our custom website designs utilize a CMS that makes it very simple to add, remove and rearrange content, pages and categories.
We make it possible to add multiple user accounts so that you can edit yourself, or get your entire team focused on site content. In the past we have set this sort of functionality use by multiple individuals to good effect. No coding knowledge is involved for updates to content, and our training program guides you through the ins and outs of easily using the CMS.
It’s important to remember that your website is not something that can simply be neglected the minute we launch. In developing a new website, it’s vital to consider who will be updating it and set realistic goals for content creation and revision. The idea is to frontload effort into creating a website that will scale with growth of your business over time. We do it right the first time so you won’t need another site redesign.
Got2Web has been breathing life into Vermont website designs for over ten years. If you are interested in more information, we invite you to contact us for a project quote or take a look at our Vermont website design portfolio.